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AD EVOLUTION

The History and Creation of Advertising

OVERVIEW

To understand the changes that advertising has undergone over the years, Ad Evolution combines two central ideas: the history of advertising and the creation of advertisements. Look at some of the most successful advertisements below, starting with the most recent, or learn about advertising history in the tab above.

Volkswagen, Super Bowl Commercial Success

Volkswagen, Super Bowl Commercial Success

February 6, 2011 Released for the Super Bowl in 2011, Volkswagen’s “The Force” has since been shared 5.4 million times. Focused around a...

Volkswagen, How the “Think Small” Campaign Went Big

Volkswagen, How the “Think Small” Campaign Went Big

March 20, 1959 Back in the 50s and 60s, cars were not just a way to get the kids to school. They were fashion statements, morale boosters...

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Coca-Cola, Diversity and Inclusion for "Pool Boy"

Burger King, "Burning Stores" in the Age of Social Media

Old Spice, Before the "Old Spice Guy"

Marlboro, Targeting Women Since 1924

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EDITORS PICKS

From print to digital, advertising over the years has come a long way

Coca-Cola, Diversity and Inclusion for "Pool Boy"

Coca-Cola, Diversity and Inclusion for "Pool Boy"

Burger King, "Burning Stores" in the Age of Social Media

Burger King, "Burning Stores" in the Age of Social Media

Apple, Emotional Appeal for “Misunderstood”

Apple, Emotional Appeal for “Misunderstood”

Aunt Jemima, A Shift to Social Media Advertising

Aunt Jemima, A Shift to Social Media Advertising

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